According to a Bloomberg article released over the weekend, Netflix’s new ad-supported plan may cost between $7 and $9 per month. To put things into perspective, the streaming service offers a basic single-screen plan in the U.S. for $9.99 a month, while its most popular plan, which offers full HD streaming on two screens, costs $15.99 per month.
According to the article, Netflix will air four minutes of advertisements for every hour of content, which is comparable to or less than what its rivals do. Additionally, it stated that the corporation might run advertisements prior to and during a program, but not following an episode.
The huge streaming service announced its intention to continue offering its ad-supported plan in April. However, since then, multiple reports have stated that the company may implement this strategy by the end of the year. According to the latest rumor, Netflix may roll out its ad-supported tier in at least six markets during the last quarter of the year.
Netflix revealed last month that it will work with Microsoft to sell advertisements for the future scheme.